Sweden-born producer, songwriter and vocalist MASAKA returns to the ether with his second single “ATV”.

Displaying a multidisciplinary musical approach that pulls fragments from contemporary R&B, indie and alternative rap, the Ugandan heritage artist envisions a complex journey through heartbreak and reconciliation across “ATV”. With spacey guitar licks and electric vocal layering mixed by Fredrik Okazaki (Yung Lean, FKA Twigs, Skrillex), the striped-back, dystopian instrumental set pace for the rising talent to explore a fading love interest and the distress and confusion that takes control. Visually depicted through the dark and mysterious visualiser, MASAKA becomes the narrator of his own melancholy, a therapeutic outlet for him to express a deep-rooted sense of self-pity stuck in limbo that eventually manoeuvres towards true enlightenment. 

Speaking on the record, MASAKA mentions: “ATV is about the abstract rush of self-pitying intoxication that a breakup can give you. It’s the ambivalent narrator in your head who starts talking right before the credits start to roll. You can feel things are about to come to an end and that there’s nothing you can do but try and salvage whatever pieces of self-worth that are within reach. Maybe you bargain one last time but really that moment is about realizing that your time together belongs in the past tense.”

Boasting enriched sound waves that shine through every aspect of his complex artistry, MASAKA has been surrounded by powerful influences from an early age. Developing his musicality, producing, writing and recording his tracks in his father’s home studio, MASAKA earned a scholarship at Berklee College Of Music.