Marshmello teams up with Farruko on a fresh single collab & new video release for “Esta Vida”
Grammy-nominated artist and producer Marshmello delivers a fresh new single “Esta Vida,” in collaboration with Puerto Rican singer and rapper Farruko, which translates to “This Life.” The mega music luminaries surprised fans together with a debut performance of the record closing out Marshmello’s Ultra Music Festival headline set on the main stage (March 26) in front of more than 50,000 fans!
The official ‘Esta Vida’ music video arriving today, directed by Justice Silvera, shows the duality of Farruko living two lives: one as a man who is homeless, and another as a celebrity surrounded by fame and fortune before his descent. The music video, which stars both artists, tells the story of success and failure!
The release of “Esta Vida” arrives alongside the success of Marshmello’s latest hit collaboration with Manuel Turizo. In its first month, “El Merengue” has scored more than 87.5 Million combined streams while reaching prominent placements on Spotify’s Global Top 50 (#43) and Apple Music’s Latin Top 50. The beautiful fusion of tropical sounds continue to win over the hearts of fans, trending in the Top 5 on YouTube and most recently scoring Shazam’s #5 Latin song (+ #60 overall song). It’s currently #1 on the Tropical Airplay Chart, a first for Marshmello. Watch fans vibe to “El Merengue'' during Marshmello’s Ultra Music Festival set [here]!
These Latin collaborations mark a new era of Spanish music releases for Marshmello. The innovative DJ teased yet another unreleased track during his recent EDC Mexico performance alongside Mexican artists Fuerza Regida and Peso Pluma. Fans continue to speculate after Marshmello revealed that he’s “Working on myself…and a new album…” via his Instagram, and later posted a photo with Anuel. More to come from the grammy-nominated artist in the Latin space as 2023 continues to unfold…
About Marshmello:
Marshmello's star continues to rise as the famously masked Grammy-nominated artist and producer breaks boundaries across the industry. With chart-topping singles and collaborations with the likes of Juice WRLD, Halsey, Khalid, Demi Lovato, Bastille, Kane Brown, Selena Gomez, Jonas Brothers, and many more, Marshmello has clocked a staggering 13 billion streams across Spotify alone. With over 42 million monthly listeners on the platform, he's one of the top 50 most streamed artists in the world on Spotify and the third-most- subscribed artist on YouTube. Featured on the cover of the Forbes magazine "30 Under 30" issue, Marshmello has proved to not only be an innovative producer, but a forward-thinking businessman with his own brand of chocolate-filled marshmallows (“Stuffed Puffs”). In 2022, Marshmello was nominated for a Grammy in the best dance/electronic album category. His most recent single “Numb” with Khalid has continued to climb the charts, recently entering the top 50 on the Billboard Hot 100 and was nominated as the “Song Of The Summer'' at the 2022 MTV Video Music Awards. In addition to his latest releases, Marshmello teamed up with ESPN’s Monday Night Football to remix the iconic “Heavy Action” theme song and was named the music curator for the 2022-2023 NFL Season. His cooking show, Cooking With Marshmello, relaunched for a second season last month after the first season brought in a global audience of over 250 million fans - Watch it here. Marshmello also recently became the first artist ever to collaborate with Coca-Cola and co-create a limited edition flavor.
About Farruko:
Due to his great exceptional versatility and performance expertise, the multi-platinum artist and two-time Latin GRAMMY® winner, Farruko has managed to conquer massive audiences around the world and has become one of the most innovative exponents of the reggaeton genre. With 8 successful studio albums and multiple collaborations with international artists of different genres, his success has impacted the Latino community in such a way that his career has been recognized by HBO in a documentary focused on his career entitled, “Farruko: En Letra de Otro”. In 2020, Farruko received two ASCAP awards for his songs “Calma” alongside Pedro Capo as well as his hit “Si Se Da”. In 2021, Farruko shared his latest global anthem “Pepas” which landed him the #1 spot on Billboard’s Hot Dance/Electronic Songs, Dance/Electronic Digital Song Sales, Dance/Electronic Streaming Songs, and Latin Digital Song Sales charts, and peaked at #3 on Spotify’s Global Top 50 chart, with over 1.5 BILLION total streams and surpassed an average of over two million streams per day since its release. All of the success he has experienced with “Pepas” goes hand in hand with the success of his album “La 167” and tour “LA 167 TOUR”. Including a 2023 GRAMMY nomination in the “Best Musica Urbana Album” category. Farruko has been characterized by his incredible musical versatility, which has led him to conquer massive audiences worldwide. With each of his projects, the artist continues to positively impact the world and leave his mark in Latin music history.