ALLEVIATE: THE NEW SINGLE FROM POP SINGER, SONGWRITER & ARTIST DIANA GOLDBERG
Alt-pop singer, songwriter and musician Diana Goldberg kicks off 2024 with the release of her new single ‘Alleviate’, out everywhere on 26 January.
Rebellious and empowering yet deeply vulnerable, Diana creates conscious alt-pop music with neo-soul influences, and experimentation and unpredictability at the forefront. She has become known amongst her fans for her natural gift for writing thoughtful and compelling lyrics based on her own and other people’s life experiences, and her single ‘Alleviate’ once again showcases her prowess as a songwriter. Written about the worsening health condition of a family member, Diana paints a vivid picture of self-discovery and redemption amidst the chaos.
She says, “Alleviate“ was written from a place of love, loss and resilience, it was one of the quickest songs I’ve ever written. It’s a personal experience of someone I love deeply struggling with his health. I had bottled up so many emotions because I was caring for my family member. The only thing I was thinking about was how can I take his pain away, how can I make it better - and that was the foundation of the whole song. I felt so helpless seeing him helpless, and this song gave me the strength and a safe space to not give up and to try and give him some light in this darkness. At the end of the day, light always overcomes darkness and kindness goes a long way. Music is healing, so I wanted to alleviate him from his pain, hold him and tell him everything would be alright.
A lot of people go through family struggles, and I really hope that other people listening to this and going through the same thing can find some comfort.”
As the song unfolds, the listener can feel the sincerity and depth, echoing Diana’s commitment to be a source of comfort during a turbulent time. Co-produced with Alycce and Charlie en vogue, ‘Alleviate’ is more than a song; it's a testament to the enduring strength found in human connections, offering solace and reassurance to those navigating the shadows.
Diana is a German-Latvian singer-songwriter, artist and musician based in Berlin. Although both of her parents were engineers, Diana had a musically rich upbringing. Beginning classical piano at the age of 5, however, to balance the pressure of competitions, and of her parents' high expectations of her, she ventured toward singing on stage. A few competitions and open mics later, Goldberg began to develop skills in freestyling, noticing how quickly she was able to come up with song ideas and hooks.
Diana’s debut EP ‘Blossom In The Dark’ garnered editorial placements at Spotify, Amazon Music, Tidal and Apple Music, a nomination as ‘Band of the year’ by Süddeutsche Zeitung and live performances at Reeperbahn-Festival, Superbloom Festival, Dubai Expo 2020 and support band of Alice Merton and JC Stewart among other major feats.
Through her lyrical and sonic DIY-storytelling, Diana dares listeners to be as bold and unapologetic as she is, urging them to let go of any expectations others might have of them, citing her own upbringing and inner desire to shy away from societal and cultural norms, choosing instead to listen to her inner voice, as motivation. The result is one that exudes an alt-pop, neo-soul sound with experimentation and unpredictability at the forefront.
‘Alleviate’ is the first of a string of releases for Diana in 2024, watch this space.